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How to Prepare Your Home for Showings
First impressions matter. Buyers often decide within minutes whether a home feels right. Preparing your home properly can lead to more showings, stronger offers, and a faster sale . 1️⃣ Declutter and Depersonalize Buyers want to imagine their life in the space. Remove personal photos and keepsakes Clear countertops, shelves, and tables Organize closets and cabinets ✔ Less clutter makes rooms look larger and cleaner. 2️⃣ Deep Clean From Top to Bottom A clean home signals good

Susie Braskett
3 days ago2 min read


Renovations That Increase Home Value
Not all renovations deliver the same return. If your goal is to increase resale value , focus on upgrades that buyers notice immediately and that align with your local market. 1️⃣ Kitchen Updates (Highest ROI) The kitchen is often the first thing buyers judge. Value-boosting improvements: Cabinet refacing or repainting Updated countertops Modern lighting and fixtures Energy-efficient appliances ✔ You don’t need a full remodel—smart updates go a long way. 2️⃣ Bathroom Improvem

Susie Braskett
3 days ago2 min read


The Emotional Side of Buying and Selling a Home
Buying or selling a home is not just a financial transaction. It is an emotional journey that often brings excitement, stress, nostalgia, and uncertainty all at once. Why Buying a Home Feels Emotional For buyers, a home represents stability, milestones, and future plans. Common emotions: Excitement about a new chapter Anxiety over finances and competition Fear of making the wrong decision Why Selling a Home Is Personal Sellers are often letting go of memories tied to the prop

Susie Braskett
Jan 121 min read


What Happens If Your Home Does Not Sell?
When a home does not sell, it can feel frustrating and confusing for sellers. The good news is that an unsold listing does not mean failure. It simply means adjustments may be needed. 1. Review the Pricing Strategy Pricing is the most common reason a home does not sell. Ask: Is the price aligned with recent comparable sales and current market conditions? 2. Evaluate Market Feedback Buyer and agent feedback can reveal important insights. Look for patterns: Comments about price

Susie Braskett
Jan 121 min read


How Emotional Comfort Drives Buying Decisions
Buying a home is often described as a financial decision, but for most buyers, emotion plays the leading role. Emotional comfort is what turns a showing into a serious consideration and interest into an offer. Buyers feel emotionally comfortable when a home feels easy to be in . Clear layouts, natural flow between rooms, and spaces that make sense without explanation reduce mental effort. When buyers do not have to analyze the home, they relax, and relaxed buyers engage more

Susie Braskett
Jan 61 min read


Why Buyers Linger Longer in Certain Homes
During a showing, some homes naturally slow buyers down. They stop, look around, and stay longer than planned. This reaction is not about price or square footage. It is about how the home makes them feel. One key reason is ease of movement . Homes where rooms connect naturally allow buyers to explore without thinking. There are no awkward turns or confusing transitions. When buyers can walk through a space effortlessly, they feel comfortable staying longer. Lighting also pla

Susie Braskett
Jan 61 min read


What Happens If a Home Doesn’t Appraise
When a home is under contract, the lender orders an appraisal to confirm that the purchase price aligns with the property’s market value. If the appraisal comes in lower than the agreed price, it can create challenges—but it doesn’t always mean the deal is over. If a home doesn’t appraise, the lender will typically base the loan amount on the appraised value , not the contract price. This means the buyer may need to bring additional cash to cover the difference if they still

Susie Braskett
Dec 30, 20251 min read


How Interest Rates Affect Your Monthly Payment (With Examples)
Interest rates play a major role in determining what a home actually costs each month. Even a small change in rate can significantly impact your payment over time, which is why buyers should understand how rates affect affordability. Your monthly mortgage payment is made up of principal and interest, and the interest rate determines how much you pay to borrow the money. A higher rate increases your monthly payment, while a lower rate reduces it—even if the purchase price stay

Susie Braskett
Dec 30, 20251 min read


The One Upgrade Buyers Notice Before Anything Else
When sellers think about upgrades, they often imagine full kitchen remodels or high-end finishes. But most buyers notice something much simpler before anything else, sometimes before they even realize it. That upgrade is lighting . Why Lighting Comes First Lighting affects how a home feels the moment buyers walk in. It influences mood, space perception, and even how clean and updated a home appears. Good lighting makes rooms feel: Larger Warmer More inviting Poor lighting can

Susie Braskett
Dec 23, 20251 min read


What Appraisers Look for That Buyers Often Miss
When buying a home, it’s easy to focus on finishes, layout, and overall feel. Appraisers, however, look at a property through a very different lens. Their job is to determine value, not emotion, and that means noticing details buyers often overlook. Here’s what appraisers pay close attention to and why it matters. 1. Comparable Sales, Not Listing Prices Appraisers base value on recent comparable sales , not what nearby homes are listed for. They consider: Homes sold in the la

Susie Braskett
Dec 23, 20252 min read


Why Some Homes Sell in Days While Others Sit for Months
It is common to see one home sell almost immediately while another similar property remains on the market for months. In most cases, the difference comes down to a few key factors that strongly influence buyer interest and decision-making. Pricing is the most important factor. Homes that are priced correctly from the beginning attract more attention and generate stronger demand. Buyers today are well-informed and quick to recognize when a home is overpriced. When a property

Susie Braskett
Dec 15, 20251 min read


How to Read a Property Listing Like a Pro
Property listings are designed to highlight a home’s best features, but they also contain important details that buyers should carefully evaluate. Knowing how to read a listing beyond the photos can help buyers make smarter decisions and avoid surprises later. Start with the price and days on market . A home priced significantly lower than similar properties may signal issues, while a listing that has been active for a long time could indicate overpricing or limited buyer int

Susie Braskett
Dec 15, 20252 min read


How to Stage a Home on a Budget (Real Tips That Work)
Staging a home doesn’t have to be expensive. In fact, some of the most effective staging techniques cost little to nothing — yet they can dramatically improve how buyers perceive your home. The goal is simple: make your space look cleaner, brighter, larger, and more inviting. Here are practical, budget-friendly staging tips that make a big impact. 1. Declutter First — It Costs Nothing and Changes Everything A clutter-free home appears larger, cleaner, and more modern . Remov

Susie Braskett
Dec 9, 20252 min read


Renting vs. Buying: Which Makes More Sense in Today’s Market?
Lower upfront costs and lower monthly burden. Renting typically requires much less in initial cash compared to buying — no down payment, lower deposit, and no need to pay property taxes, home insurance, or maintenance all at once. BizTrip+2FinInsights+2 Flexibility and mobility. If you expect your job or lifestyle to change, or if you’re not sure where you want to settle long term, renting gives you the freedom to move without the burden of selling a property. Encyclopedia

Susie Braskett
Dec 9, 20253 min read


How to Make a Small Home Feel Bigger Without Renovating
You don’t need to knock down walls or start a major remodel to make a small home feel open, airy, and spacious. With the right design strategies, even compact homes can look and live much larger. Here are the most effective, renovation-free ways to expand your home’s sense of space. 1. Use Light, Neutral Colors to Brighten the Space Light colors reflect more light and make rooms feel more open. Whites, creams, soft grays, and light beiges instantly create an airier vibe. Pro

Susie Braskett
Dec 1, 20252 min read


Safety Features Today’s Buyers Look For
Buyer priorities evolve with every market shift, and in 2025, safety is one of the strongest decision-drivers in home purchases. Whether it’s security, health, or structural protection, today’s buyers want homes that feel secure, resilient, and designed to protect their families. Here are the top safety features attracting buyers right now — and why they matter. 1. Smart Home Security Systems Today’s buyers prefer homes equipped with modern, connected security features that

Susie Braskett
Dec 1, 20252 min read


Condo vs. Single-Family Home: Which One Fits Your Lifestyle?
Choosing between a condo and a single-family home is one of the biggest decisions buyers make — and the right choice depends entirely on your lifestyle, priorities, and long-term goals. Both options offer unique advantages, so understanding the differences can help you make a confident, informed decision. Here’s a simple breakdown to help you decide which one fits you best. 🏢 Why Choose a Condo? Condos are perfect for buyers who want convenience, location, and a low-maintena

Susie Braskett
Nov 25, 20252 min read


The Hidden Gems: Best Neighborhoods You Haven’t Heard Of (Yet)
In every city, there are well-known hotspots everyone loves — and then there are the hidden gems : neighborhoods quietly offering better value, stronger appreciation potential, and a lifestyle that rivals (or beats) more famous areas. Whether you’re buying, investing, or just exploring, these underrated communities deserve a closer look. Here’s why these lesser-known areas are becoming the new favorites for savvy homebuyers. 1. More Space for Your Money Hidden-gem neighborho

Susie Braskett
Nov 25, 20252 min read


What Buyers Should Look for in Older Homes
Older homes often have charm, history, and solid craftsmanship that newer builds can’t replicate. But they also come with unique considerations buyers should carefully evaluate. Whether you’re drawn to the character of a 1950s bungalow, a mid-century gem, or a classic colonial, here’s what buyers should look for before making an offer. 1. Structural Condition and Foundation Health The foundation is the backbone of the home — and many older properties show signs of settling or

Susie Braskett
Nov 18, 20253 min read


What Buyers Need to Know About Property Lines and Setbacks
Property lines and setbacks are two of the most misunderstood — yet most important — aspects of buying a home. They determine what you legally own, what you can build, and how you can use your land. Overlooking them can lead to expensive disputes, project delays, or even forced removals of fences or structures. Here’s what every homebuyer should know before signing on the dotted line. 1. What Property Lines Actually Mean Property lines define the legal boundaries of a piece o

Susie Braskett
Nov 18, 20253 min read
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